Bulk SMS for business
Bulk SMS for businesses in Ghana
Send promotions, order confirmations, delivery updates and appointment reminders to customers for GHS 0.04 per message. WHISPER gives Ghanaian businesses and SMEs a branded sender ID, personalised campaigns and delivery reporting, with pay-as-you-go billing in cedis.
Why do Ghanaian businesses use bulk SMS?
Businesses use bulk SMS because it is read. SMS open rates run far ahead of email, messages arrive without the customer needing data or an app, and a branded sender ID makes the message immediately identifiable. For transactional notices — an order confirmation, a delivery on its way, an appointment tomorrow — SMS is the channel customers expect. At GHS 0.04 per message, reaching 2,000 customers costs GHS 80.00, which makes it one of the cheapest direct channels available to a Ghanaian SME.
What businesses send with WHISPER
Promotions and offers
Announce a sale, a new product or a limited offer to your full customer list, or to a segment such as repeat buyers.
Order and payment confirmations
Confirm an order or a payment the moment it happens, with the customer's name and order details filled in automatically.
Delivery updates
Tell customers when a dispatch rider is on the way, reducing failed deliveries and inbound phone calls.
Appointment reminders
Cut no-shows at clinics, salons and workshops with a reminder scheduled the day before.
Payment and renewal reminders
Chase outstanding invoices or subscription renewals with each customer's balance and due date included.
OTPs and account alerts
Deliver verification codes and account notifications reliably to any Ghanaian network.
How to start bulk SMS marketing in Ghana
The setup is the same whether you have 200 customers or 20,000 — the only thing that changes is how much credit you buy.
- 1
Upload your customer list
Import from a CSV or Excel export. Numbers are normalised to the 233 format networks require, and duplicates are dropped.
- 2
Segment your customers
Group by location, product, or how recently they bought, so promotions go to the customers they're relevant to.
- 3
Register your business name
A sender ID of up to 11 characters means your brand name appears as the sender rather than an unknown number.
- 4
Send, schedule and measure
See the exact campaign cost before sending, then track delivery per recipient afterwards.
What does it cost?
GHS 0.04 per SMS to MTN, Telecel, AirtelTigo — the same flat rate for every message, with no monthly fee and no contract. A message to 500 people costs GHS 20.00.
Frequently asked questions
How much does bulk SMS marketing cost in Ghana?
It costs GHS 0.04 per message on WHISPER. Reaching 2,000 customers costs GHS 80.00 per campaign, with no monthly platform fee and no contract. You buy credits in cedis through Mobile Money or card, and unused credits never expire.
Can I use my business name as the SMS sender?
Yes. You can register a sender ID of up to 11 characters so customers see your business name instead of a phone number. Branded sender IDs materially improve trust and response rates. Requests are submitted to the networks and typically approved within one to three business days.
How do I handle customers who want to opt out?
WHISPER maintains a per-account opt-out list. Numbers added to it are automatically excluded from every future campaign, so a customer who asks to stop receiving messages will not be contacted again by mistake. Keeping a clean opt-out list is both good practice and a requirement of responsible SMS marketing.
Can I send automated transactional SMS like order confirmations?
Yes. Messages can be personalised with variables such as the customer's name, order number or amount, so a single campaign produces individually accurate messages. Recurring notices can also be scheduled to send daily, weekly or monthly without manual intervention.
Start reaching your customers directly
Create a free account, upload your customer list and send your first campaign. GHS 0.04 per message, pay as you go, no contract.